Background
Delve is an AI-native compliance automation platform that helps companies achieve frameworks like SOC 2, HIPAA, ISO 27001, GDPR, and PCI DSS faster and with less manual effort. Founded by MIT AI researchers, Delve uses AI agents to automate evidence collection, continuously monitor security configurations, and streamline audits. By 2025, Delve had already gained traction with hundreds of companies and was preparing for its next stage of growth: raising a $32M Series A led by Insight Partners, with participation from CISOs at Fortune 500 companies. To accelerate pipeline generation ahead of the raise, Delve partnered with Scalix AI to rebuild and optimize their Google Ads campaigns, resulting in a more efficient structure, improved targeting, and a stronger flow of qualified demo requests.
$5.59M
Google Ads channel
with $1.04M closed-won


$1.35M
LinkedIn channel
with $169K closed-won

$7M
Total impact
$1.2M closed-won within 6 months
In one of SaaS’s most crowded and competitive spaces, Delve was able to
Differentiate its AI-native approach from competitors like Drata and Vanta.
Build enterprise traction and shorten sales cycles despite category noise.
Demonstrate revenue traction that gave investors confidence to lead a $32M Series A.
By combining Delve’s product strength with Waqas’s enterprise go-to-market expertise, the company turned competitive pressure into momentum — establishing itself as a category leader in AI-powered compliance automation.






